Kendall Jenner appears in his very first Super Bowl commercial — and makes fun of his love life in the process.
The 30-year-old model stars in a new Fanatics Sportsbook ad in which she playfully mocks the belief that NBA players who date her become bad at their sport.
“Haven’t you heard? The Internet says I’m cursed,” Jenner begins in the TV spot, which debuted online on Tuesday, January 27. “Any basketball player that dates me is going through a tough time.”
THE The Kardashians The star goes on to joke that his wealth comes from successful sports betting.
“How else do you think I can afford all this? Modeling?” she jokes as she descends a staircase lined with paintings of her with unidentified basketball players (whose faces have been torn from the artwork).
“This pool? Basketball Boyfriend 1 missed the playoffs. I guess no one had a ring in this house,” she says while floating on a raft.
Later, she shows off a classic car and claims to have bought it after betting on another lover.
“Do you like this bad boy? Boyfriend 2 was a failure right out of the league. Even though I never drove it,” she jokes.
Eventually, Jenner boards a private jet (“Thanks, Boyfriend 3!”) and says she’s ready to “bet on something new: football players.” She and a flight attendant then laugh as they prepare to fly to California for Super Bowl LIX.

“Kardashian curse,” Jenner adds, sipping a glass of champagne. “That’s not even my last name.”
The ad is part of a promotion that will allow fans to place bets with Jenner, who will share her pick for the winner of the big game on Wednesday, January 28. The next day, fans will be able to “bet on Kendall” using the Fanatics Sportsbook app.

“The magic of this campaign lies in the way Kendall Jenner transforms the story of the Kardashian Kurse into something playful, participatory and [unmistakably] of the moment, » Selena Kalvariadirector of marketing at Fanatics Betting and Gaming, said of the ad in a press release. “With Fanatics’ unmatched cultural influence in sports, ‘Bet on Kendall’ is the perfect way to put Fanatics Sportsbook in the spotlight with Fanatics Studios and our incredible partners at OBB Media.”
Although the ad doesn’t give any specific hints about who Jenner might be referring to, fans know that she has dated several NBA stars over the years. Most recently, she was in a relationship with the Phoenix Suns guard. Devin Booker intermittently from 2020 to 2022 before they briefly rekindled their romance last year.
Jenner has previously been linked to NBA players past and present Blake Griffin, Ben Simmons, D’Angelo Russell, Chandler Parsons, Jordan Clarkson And Kyle Kuzma.
Years before the Super Bowl commercial, Jenner’s own sister roasted her for having a guy. During season 3 of the Hulu family reality show, Kim Kardashian wore a t-shirt which said “Kendall Starting Five” and included photos of some of the NBA players she has dated.






